Site Redesign

(Update: This design post is speaking about an old design.) Oh, the excitement that comes with putting a new design live! Goodbye WordPress, hello Foundation backed, html5 happiness! I spent a lot of time deciding what to implement and what to leave out. As a UX designer, making sure people could easily access the info…

Ux > Marketing

Marketing. Advertising. The stuff that drives people to your company is indeed incredibly important. In advertising we do an incredible job understanding our target audience and hitting emotions so they want to invest in our company. Somewhere along the line, usually when coding, we lose that consumer centered vision and go for cost cutting and…

Hamburger Menus

I was reading on my Kindle Fire yesterday and ran across a menu that I didn’t even know existed. Surprise, surprise, it was another form of a hamburger menu. They thought they would be artsy and change the vector just enough that it was unique. In return I didn’t even realize it was there. It’s…